| Many businesses never think of how
they can increase their sales by using the same skills and techniques
they get from Customer Service Training. They seem to be
convinced that customer service skills are just used to handle
complaints and provide assistance to the customer. If you are among
those who think this way, then be prepared for a shift in attitude!
Customer Service Training can provide
critical skills to enable you to become a far better, and more
efficient, salesperson. These skills can improve your closure rate,
increase the size of your sales, and will increase your overall revenue
significantly. For those of you skeptical about this, here's how customer
service training can help you increase sales today!
A good sales person realizes they have to address
customer needs to have even the smallest chance to complete a sale. They
understand that behind every sale their is a need or desire waiting to
be addressed and fulfilled. They also understand that sometimes
customers are not the best communicators of what those needs are.
Customer Service Training teaches us how to
uncover the real issues, needs, and factors that exist with that
customer. It teaches us how to understand not only what the customer is
saying but how they are feeling and why they are feeling that way. Words
and emotions play an important role in communication and both have to be
considered in order to reach the optimum solution.
Another way to look at it is that Customer
Service Training gives us the tools we need to create the best
customer experience. It teaches us how to interact with customers and
how to do it in a very positive and pleasant manner. Since the sales
experience is critical to converting customers into buyers, these skills
are critical to your sales success.
Customer Service Training Skills Get
You the Valuable Information You Need!
Customers are not stupid and they know what they
want. It's just that sometimes they don't understand why they want
something. If that sounds funny, it really isn't. It's just that people
know they want something because they have a need or desire that they
want addressed but they are not really sure what type of product or
service is the best for them. They may have 5 needs to address but may
only be aware of 3 of those needs. If you, as a sales person, fail to
address the other needs, you risk losing a sale or creating a
dissatisfied customer.
Let me give you an example. Let's say Roger walks
into your store to purchase a TV. He says he wants a 50 inch flat
screen. You have 3 50" sets in stock and you sell him the most
expensive one. He is happy because he has his TV and you made the
largest commission so you are happy too. The problem is the customer
will not be happy for long.
You neglected to discover why he wanted the large
screen TV. Turns out he loves movies and wants to watch them in the high
definition. Thinking all HD televisions are the same, he doesn't realize
the set you sold him is not a 1080P model but just a 720P. All he sees
is that his neighbors picture is much better. He is not so happy any
more.
Then, he realizes he can't watch TV very well when
it is sunny out because the picture is washed out. That's because the
type of TV you sold him is not really suited for bright applications.
Two other models were but you didn't ask. He is even less happy now.
Customer Service Training Skills
& Observation Selling Go Hand In Hand!
Here's the icing on the cake. You might be
thinking, "So what? I sold the TV and made the largest sale for my
company. That's all that matters." But one thing you missed during
the sales process is uncovering the reason WHY he wanted the TV in the
first place. If you knew he wanted to watch movies in High-Def, you
would have talked to him about adding a surround sound system. You
didn't do that and the customer went down the street and bought one at
your competitor because it was more convenient. So your company lost out
on a $1,000 sale and you lost your commission!
Customer Service Training and tools such as
Observation
Selling go a long way in giving you the tools and processes
needed to not only close sales but to make each sale larger and increase
revenue! The best part of this whole process is that while you are
increasing sales and growing revenue, you are making customers happier
and increasing customer satisfaction! That means your customers will be
coming back to YOU time and time again and not going somewhere else
because it might be more convenient.
It is a proven fact that people who combine
customer service skills with efficient processes like Observation
Selling not only increase their profits but convert more sales. This
is not rocket science and there is no magic potion or magic words that
make all this happen. It is just having the right skills at the right
time and handling each sales situation in the most efficient manner
possible.
Our customers today are demanding more out of all
of us and have more resources at their fingertips today than they have
ever had before. They can check products on line and compare prices and
service easily with a few clicks of their mouse. because of all this
information, and the increased competition for sales, we must make
certain that we have the skills and processes in place to provide the
most for our customer and give us the best chance for closing a sale.
Always remember that if you don't close the sale
on the first opportunity, you may never get a second one.....
Return
to Home Page
|
Instant
Download Special!
Get 6 Of Our Most Popular
Customer Service Training Manuals In One
Specially Priced Package!
All 6 Manuals For Just
$37.95
(That's
Less Than $6.50 per manual!)
Plus
other great packages!
Click
Here For More Information |
Get
a FREE Customer Service E-Book and also get our Newsletter with
Customer Service Tips, Stories, and more!
We will never
sell, rent, share, or provide your information to anyone for any
reason. We hate it when it happens to us, so we definitely would
not do that to you!
|
|
